John Jantsch of Duct Tape Marketing has an excellent presentation on blogging for small businesses; full of practical suggestions and useful ways of looking at the value of blogging for small businesses.
He confirms a belief of mine which is that WordPress has now become a website platform as well as a blogging tool. Why launch a blog on a separate platform from your website? Integrate your blog into your website and think of it as your content generation tool; a way your website and your business becomes a content destination for your particular business niche.
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Tags: Duct Tape Marketing, John Jantsch, Linkedin, Wordpress
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