According to this survey of law firm marketers, 53% say they have re-designed their websites since January 2008. Does the old model of creating a website and then ignoring it for years make sense? How do small firms or solo practitioners avoid having their sites look dated and their content grow old without spending huge sums every couple years?
At DSD Law Site Solutions, we approach websites as living, growing things that are built on a back-end platform, WordPress, that supports the latest Internet design, content and social networking developments. We provide you upgrades and new features regularly so your website reflects these changes gradually and in keeping with the ever changing world of the Internet.
More than that, we encourage lawyers to create a content plan and either learn themselves or have us train one of their staffs to edit, update, refresh and add new content themselves. A blog, news announcement, articles showing off their expertise are excellent ways to avoid having content get old and then ignored by Google.