Protecting your online reputation

This post captures the top four things you can do to protect and and enhance your online reputation.  It covers writing a blog, Google alerts, Twitter and active use of social networking.  I would that you will add increase your visibility by tying your blog, Twitter, LinkedIn to your website.  Plus, you enhance your users’ experience with your website, giving them more links to engage with.

Recently, I heard a horror story from a professional who hired a substitute while she went out on leave and ended up having to fire that person.   The terminated professional took revenge on Yelp, posting one star reviews.   My friend was able to get Yelp to take down the fraudulent reviews but not without much pain and aggravation.

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