According to a 2010 Manpower report, less than 30% of companies have social networking policies. This was cited in this article about social networking policies for companies which has some good advice including to update the policies on an “as needed” basis as well as training employees on the policies.
Social networking training
Beyond training on the policy, I would encourage companies to provide hands-on training to employees on the professional use of social networking not just a dry lecture on the policies.
One size doesn’t fit all
Companies should also consider adopting policies based on user groups. Sales professionals will have a different need for social networking than will manufacturing or finance personnel and it makes sense to have a stricter policy for people who shouldn’t be interacting with clients than from those who should be.
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