- Encourage them to add your company email address to their contacts – helps avoid getting blacklisted, builds the relationship
- Give them a free tip relevant to why they came to your page – if downloaded your SEO newsletter, give them a quick SEO tip.
- Provide links to white papers, helpful articles and other links.
Build that relationship!
This is the perfect location for providing clients and prospects goodies as they already taken a step to engage with you so immediately give them a reason to like you even more.