Last night I gave a presentation at the Alameda County Bar Association’s MCLE day about social networking for attorneys and professional ethics. Before I launched into my presentation, I did what I always do and surveyed the room as to what attorneys were doing on social media. The audience included about thirty five attorneys with an average age of probably fifty and mostly solos or members of small law firms.
More than fifty percent of the attorneys have LinkedIn profiles, only a couple of the attorneys used Facebook for business and there was one Twitterer. No bloggers.
Blogging a Differentiator for Lawyers
I don’t believe you have truly engaged in social networking unless you are blogging because without a blog, there is no content stream. And very few attorneys are blogging which makes this a great opportunity for lawyers to make a name for themselves.