Inc magazine has published this article, How to Avoid a Social Media Lawsuit which does a good high level job of pointing out things to watch out for. The first thing is to write a social media employee policy and it references an earlier article they published which is useful.
But nowhere in the article do they talk about examining your insurance policies or checking with your insurance broker about whether your current insurance covers the company for any or part of any social media risks. And if you developing a social media policy, why not check with your insurance broker to see if there are ways to write or implement your policy that can provide you coverage under your existing insurance. Here is a link to a post where I addressed the insurance issue.
Training
It seems to me, that having a policy is only the first step. Next, you have to make sure that your employees understand the policy – not just the written word – but also the underlying social media platforms and uses to insure they are complying.
Leave a Reply