Trader John and Trader Joe should start dating, maybe adopt a baby
One commentator’s take on news that a Manhattan grocery store has decided to copy Trade Joe’s retail food success by creating a sound-alike name and decorating its store with, “wood paneling, wagon wheels and baskets” mimicking the famous look and feel of Trade Joe’s.
It will not be a surprise then when I tell you that Trader Joe’s has sued Trader John’s in a Manhattan Federal Court for trademark infringement.
Reading Tea Leaves by Randy Wilson 