Posts Tagged ‘premium content’

YouTube planning to highlight premium content

March 31, 2009

YouTube’s popularity hasn’t yet translated into big revenue dollars.  It looks like they will be trying to change that by redesigning their website to focus attention on premium content that can be monetized with “in-stream” advertising.  Supposedly, the new design will have four tabs; Movies, Music, Shows, and Videos, the first three of which will contain the premium content while the fourth will continue to feature high school students lip syncing to the hottest American Idol contestant.