Kevin O’Keefe has a good piece about the purpose of blogging for lawyers. It’s not about making money on your legal blog or owning a particular practice niche. It’s about starting and participating in a conversation with your peers, clients and prospects about a topic relevant to your practice.
I would add another benefit of blogging: it’s a way of expanding and deepening your own expertise by engaging in what is happening now in the field and engaging directly with others about these topics.
Tags: Kevin O'Keefe, legal blogging, Linkedin
Leave a comment