Interesting approach to monitoring how, when and who is downloading your PDFs. This is a particularly powerful way to extend the life of a white paper for example by allowing people to alert a broader public about your work. One caveat: you need Adobe Acrobat Pro.
Tags: Linkedin, pdf, retweets, social networking, twitter
Reading Tea Leaves by Randy Wilson 
November 3, 2009 at 2:53 pm |
Great idea for engaging your primary and secondary audiences. Demonstrates the positive value of social media and marketing and their combined potential in building and maintaining a practice, business, or product.
Thanks.