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Online newspaper readership gaining on print

Here is a chart of recent changes in readership:

Print Readership and Visitation to Newspapers and News Categories
 
Unique Visitors (MM)
 
Apr-08
Apr-09
Absolute Change
Percent Change
Newspaper Print Readers*
86.4
76.7
-9.7
-11%
Online Newspapers
66.6
69.8
3.2
5%
News Category
109.8
116.4
6.6
6%

Source: comScore Plan Metrix; Total U.S., Persons 18+

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This entry was posted on August 3, 2009 at 2:24 pm and is filed under Company News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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