Trade Association Thursday: Retail

 

I’ve reference the National Retail Federation’s cheery holiday shopping statistics so I thought they would be a good candidate for a report card:

http://www.nrf.com/

Overview:  The National Retail Federation NRF represents an industry with more than 1.6 million U.S. retail companies, more than 25 million employees – about one in five American workers – and 2007 sales of $4.5 trillion.

Associate members?  Yes, annual membership is anywhere from $500-8,000 for commercial entities. “B”

Public membership directory?  No, looks like you need a membership.  “D”

National conference?  Yes, and they provide a detailed conference schedule with helpful biographical information on the speakers.  “B+”

Subchapters?   Yes, NRF also represents over 100 state, national and international retail associations but not easy to find links to those associations on the main website. “C+”

Industry reports or news?   Excellent list of reports and news. “A”

Glossary?  A limited glossary of retail labor terms: “C+”

Provides a sense of the industry?  Excellent, from the detailed information about their annual conferences, news, reports and government relations, there is lots of information that provides a strong sense of the industry.  “A”

Overall:  The website isn’t that easy to navigate, partly because there is so much information and it appears to be a collection of other website with their own navigation but the content makes it worthwhile. “B+”

Advertisements

Tags: , , , ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s


%d bloggers like this: